SEMPO (Search Engine Marketing Professional Organization) would now have new officers

Search Engine Marketing Professional Organization (SEMPO) Mission: SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals would have new officers now onward to look after its affairs.

The Board of Directors of the Search Engine Marketing Professional Organization (SEMPO),, today announced the election of a new slate of officers. Jeffrey Pruitt, formerly SEMPO president and executive vice president of corporate partnerships, iCrossing, was elected chairman. Sara Holoubek, corporate strategy consultant, was elected president. Ron Jones, president and CEO of Symetri Internet Marketing, was elected vice president of SEMPO, and Dave Fall, group product manager, Google, Inc., was elected treasurer. Chris Boggs, director of search engine optimization for Rosetta, was elected secretary.

The newly elected officers will begin their one-year terms on April 1. For profiles of the officers, visit:

“As SEMPO membership continues to grow, we welcome new faces to leadership roles in our boards and committees. I look forward to working with Sara Holoubek, who brings experience and a diverse industry network to the task, and to working with all our talented board members, committee chairs and volunteers. I also want to extend SEMPO’s thanks to outgoing chairperson Dana Todd for her dedication to helping SEMPO grow as an organization,” says Pruitt.

“SEMPO continues to add value to search marketing professionals through its educational programs, via SEMPO Institute, its major research initiatives, including the annual market survey, and through information and networking events such as our growing list of local working groups,” said Holoubek. “I look forward to helping drive these initiatives forward in the upcoming year.”

The SEMPO board of directors has mapped out the organization’s initiatives for the 2009-2010 term, says Pruitt. SEMPO will focus on three areas: thought leadership, increased global and local activity, and continued growth of SEMPO Institute.

About the Search Engine Marketing Professional Organization (SEMPO) SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing.

Representing thousands in over 30 countries, SEMPO has more than 850 members. It represents the common interests of companies and consultants worldwide and provides them with a voice in the marketplace. SEMPO’s education and outreach initiatives are funded in part by Microsoft, Yahoo!, Google,, ABC Search, SMX and Search Engine Strategies. For more information, or to join the organization, please visit

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